HOW DO I GENERATE INSURANCE LEADS?

There are many different ways to generate insurance leads. Here are three basic categories of lead gen to get your started:

• Referrals and Networking - the cheapest and easiest way to gain new leads
• Online Marketing - currently the most popular method to gain new audiences
• Advertising - the most traditional route, and also generally the most expensive

4 EASY TIPS FOR FOLLOWING UP ON LEADS

Following up on insurance leads can be a delicate balance. Learn tips on how to do it efficiently and succesfully.

• Contact leads A.S.A.P - The faster you follow up, the higher the conversion success rate you will have.
• Contact leads repeatedly - Stay the first company on their mind, by contacting them several times over a two week period. By not following up you are missing out on a potential sale. 
• Use multichannel touch points - Using multiple channels to reach your prospects (such as direct mail, email, and sms or social media) you increase your chances of contact by 90%. 
• Test and track results - Experiment with what converts leads, such as email formats or phone scripts.  What works is always changing, so you have to keep up with the current best-method.

HOW CAN LIVE TRANSFERS HELP MY INSURANCE BUSINESS?

Cold calling yields success rates of only 1-3%. However, using a skilled partner organization that live transfer insurance leads, that percentage goes up significantly to 10-15%! Why? A live transfer service filters your leads for you, sending you only the most qualified and ready to buy. This leaves more time open for your sales team to worry about what it most important, making the sale.

HOW CAN A CALL CENTER IMPROVE MY CUSTOMER SERVICE?

WHY SHOULD I CONSIDER OUTSOURCING MY CALL CENTER?

There are many good reasons why you should consider outsourcing. First of all, it saves you money. Running your own call center can incur hidden costs such as the training, hiring, recruiting, software etc. Call centers, meanwhile, are able to spread this cost across all of their clients, so they can deliver a much lower cost per call. They can also help bridge the gap between small companies and bigger businesses. It gives the smaller businesses access to the resources they need to act bigger than they are, and help them grow. But it doesn’t matter if your company is big or small, out-of-house call centers can help nurture growth by allowing businesses to shift their focus on closing sales, rather than chasing down leads. 

WHAT ARE THE BENEFITS OF HIRING A DOMESTIC CONTACT CENTER?

Outsourcing to foreign countries has its appeal, and may at first seem an easy way to lower operation costs. However, compared to their local counterparts, local agents provide significant advantages in the quality of customer service, ease of management and monitoring, and flexibility. In the long run, staying local actually saves businesses money, because the customer service offered domestically is so much better. In addition, supporting local call centers create hundreds of jobs in the United States every year (aka. Potential customers for your service or product!).