Patient recruitment can be one of the most expensive and time consuming steps of developing a new drug. So understanding why patients do or don't want to participate in clinical trials can be helpful for developing campaigns to reach a broader audience, and perhaps even be able to recruit those who were skeptical about participating in clinical trials before. 

LINK GOES HERE:::Patient Recruitment doesn't have to be difficult. Find out how outsourcing patient recriutment can make it easier for clinical trials to find patients. Why CRO's Should Outsource Patient Recruitment for Clinical Trials